Tuesday, May 10, 2005

Signs, Signs, Signs

We use signs to lead customers to your business. The number or signs you need depends upon the location of your space. A store front may need only one, or possibly two, signs to lead drivers and pedestrians to the front door of the business. An office on the second floor in the back of a large building may require a sign out front that can be seen from the street, a sign at the parking lot to tell people in which direction to walk, another sign telling them to turn a corner, a sign at the doorway of the building so they will enter the right door, a sign that points the way once you get inside the building, and a sign on the door of the office. The rule is to make sure your customers are never in doubt about which way to go, because that gives them time to change their minds!

Monday, May 02, 2005

How Well Do You Sleep?

If you do not sleep through the night, or if you do not wake up feeling rested, this information is for you! Place your bed in a location where you can see the entrance to your bedroom when you are laying in the bed. Mostly this means not placing the headboard along the same wall as the doorway. We are instinctive creatures and do not feel comfortable, and achieve the deepest levels of sleep, when there is an opportunity for things to be happening behind our backs. If you can not place the bed so that you can see the door, then use a small mirror to give you a view of the door. But there is a downside to mirrors in the bedroom too. Mirrors reflect energy and move it around the room, sometimes making the room seem so active that it becomes difficult to get a good night's sleep. If you think this may be your problem, try covering the mirrors at night for a week to see if that makes a difference. If it does, either continue covering the mirrors at night, or remove all except one small one. Other "active" items can also keep people awake, such as TVs, computers, stereos, items that relate to work or finances, books with anything other than pleasant relaxing information in them, stacks of magazines, and any kind of clutter. And stay away from white sheets and white walls! White is a mental color that activates the brain, making it hard to rest and sleep. Favor warm colors in the bedroom such as red, pink, yellow, gold, beige, brown, orange and purple.